rhetorical analysis

Cultural Analysis Podcast

Jackie Mohan Assignments & Activities Archive Assignment Description In this major assignment, students conduct a rhetorical analysis of one text (an advertisement, speech, essay, article, book, film, album or song, social media post, etc.) of their choice from within the last ten years. “Text” here is defined as an instance of communication, with a speaker, […]

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Outside the Frame: An Image Analysis

Stephen Paur Assignments & Activities Archive Assignment Description This assignment invites students to critically analyze the rhetorical and emotional effects of images. The project is basically an exercise in contextualizing a news photo. It would work well as the culminating assignment for a unit on visual rhetoric, digital literacy, multimodality, mass media, or the public

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Engaging Audiences Beyond the University: Writing in and Reflecting on Non-Academic Rhetorical Situations

Rebecca Chenoweth Assignments & Activities Archive Assignment Description This assignment invites students to identify academic knowledge that they value, and to share this knowledge with a new audience that is impacted by and/or can impact the topic. They are then tasked with analyzing their own writing in this “non-academic” rhetorical situation. Both components of this

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Rhetorical Analysis: Creating an App Casebook 

Melvin E. Beavers Volume 5 Assignment Description The purpose of this assignment is to use rhetoric to think and write critically about technology and the users’ experiences with it. To do so, students will work collaboratively to determine what makes a smartphone app successful. Once they agree, each student is bound by the criteria they

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Backpacks vs. Briefcases: Steps Toward Rhetorical Analysis

Laura Bolin Carroll Volume 1 Chapter Description Students are digital natives who spend their days saturated in rhetorical messages that they have learned to decode quite well – for example, they can easily size up an instructor within moments of walking into the classroom. As students look at various messages from fashion advertising to political

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